The Top Portfolio Website Builders You Need to Know About

Exploring the Top 10 Best Portfolio Website Builders for Creatives

Guys, as a creative, your portfolio website is your digital calling card. It showcases your work, communicates your brand, and attracts prospective clients. Therefore, it’s essential to have a website that stands out from the rest. With so many website builders in the market, it can be tough to decide which one is the best fit for you. That’s why we’ve done the research and compiled a list of the top 10 best portfolio website builders for creatives.

The Top 10 Best Portfolio Website Builders

🏆 Squarespace
🏆 Wix
🏆 Weebly
🏆 WordPress
🏆 Format
🏆 SmugMug
🏆 Pixpa
🏆 Jimdo
🏆 Cargo
🏆 Zenfolio

1. Squarespace 🏆

One of the most popular website builders for creatives, Squarespace has built a reputation for customizable and easy-to-use templates. Their drag-and-drop editor makes it simple to create a stunning portfolio website without any coding skills. In addition, Squarespace provides plenty of options for showcasing your images in galleries, slideshows, and grids. However, it’s slightly more expensive than other website builders.

2. Wix 🏆

Wix is a versatile website builder that offers a wide variety of templates and design options to create a professional-looking website. They have an impressive portfolio feature that allows you to customize galleries, slideshows, and animations to showcase your work in style. Wix also offers a free plan, but it includes Wix branding and doesn’t allow you to connect a custom domain.

3. Weebly 🏆

Weebly is a website builder that prides itself on being user-friendly and budget-friendly. They offer a drag-and-drop interface and a variety of templates, including a selection of portfolio-focused themes. Weebly’s portfolio feature allows you to create galleries, slideshows, and grids, but it falls short when it comes to customization options.

4. WordPress 🏆

WordPress is a powerful content management system that is used by many businesses and individuals worldwide. While it may be more complex than other website builders, WordPress offers robust customization options and flexibility. It has many portfolio plugins that allow you to create custom galleries, grids, and portfolios. However, it takes more effort and skill to set up and maintain a WordPress website.

5. Format 🏆

Aimed exclusively at photographers, artists, and designers, Format offers an array of stunning templates to showcase your work beautifully. It includes robust portfolio management tools, such as online store integrations and a range of features to sell your work. However, it’s relatively expensive compared to other website builders.

6. SmugMug 🏆

As a photography-focused website builder, SmugMug provides an array of features that are tailored to photographers’ needs. It offers customizable galleries, watermarking tools, and full-control over display and share options. If you are a professional photographer, SmugMug is an ideal platform to exhibit your work.

7. Pixpa 🏆

Pixpa is a comprehensive website builder designed specifically for creatives. It offers several striking portfolio templates customized for photographers, artists, and architects. Along with custom pages, galleries, and blogs, Pixpa allows e-commerce integration for artists who sell their work. However, it has limited design options and costs more than average.

8. Jimdo 🏆

Jimdo claims to help you create your website in less than three minutes. Although it may be an exaggeration, Jimdo is easy to use, and you can create a website relatively quickly. Despite being budget-friendly and mobile-responsive, it has limited customizability, especially for portfolios.

9. Cargo 🏆

With a sleek interface and a wide range of customization options, Cargo is designed for creatives who want to showcase their work in style. It offers an impressive and easy-to-use portfolio builder, which makes it ideal for designers, artists, and photographers. However, it’s more costly than other website builders on this list.

10. Zenfolio 🏆

Zenfolio is specifically designed for photographers and offers customizable templates with password-protected galleries, cloud storage, and e-commerce options. Zenfolio’s e-commerce feature enables photographers to sell prints, albums, and digital products on their website. However, its user interface is complex, and its branding is noticeable, which can deter clients.

Website Builders Pros Cons
Squarespace Customizable templates, Easy-to-use, and Strong website security More expensive than other website builders and limited customization options
Wix A wide array of templates, Versatile and Intuitive drag-and-drop editor Free plan with Wix branding and limited customization options with the free plan
Weebly User-friendly, Budget-friendly and Easy to set up Less customizable and Limited range of templates
WordPress Robust customization options, Content management system and E-commerce options Higher learning curve and requires more effort to set up
Format Stunning and customizable templates, Photography-focused features, and Excellent customer support Expensive compared to other website builders
SmugMug Focused on photography with galleries, Watermarking tools, and Full-control of display and share options Not suitable for non-photographers and Limited customization options
Pixpa Comprehensive management platform, Striking portfolio templates and Custom pages, galleries, and blogs Costs more than average and Limited customization options compared to other portfolio website builders
Jimdo Budget-friendly, Easy to use and Ideal for simple websites Less customizable and Limited range of templates
Cargo Sleek interface, Wide range of customization options and High-resolution image support More expensive compared to other website builders and Limited customer support
Zenfolio Photography-focused with Cloud storage, E-commerce integration, and Password-protected galleries Complex user interface and Noticeable branding on some templates

Frequently Asked Questions

1. What is a website builder?

A website builder is a platform that allows individuals to create and manage websites quickly and easily. It usually includes drag-and-drop tools, templates, and other features to make website creation easier, even without technical knowledge.

2. Do I need a portfolio website?

Yes, as a creative, a portfolio website is essential to showcase your work and attract prospective clients.

3. How do I choose the right portfolio website builder?

Consider your budget, the level of customizability and support you require, and the features you need to showcase your work. Research different platforms to see which one will fit your needs best.

4. Which is the best portfolio website builder for photographers?

SmugMug and Zenfolio are specifically designed for photographers and offer a more photo-centric approach to website building. However, Format and Pixpa offer a more comprehensive approach to portfolio management.

5. Can I create an e-commerce store on my portfolio website?

Yes, most website builders provide e-commerce integration to sell your products, which can include prints or digital products, on your website.

6. Can I create a portfolio website for free?

Yes, some website builders offer a free plan, but it’s usually limited in terms of features and customization options.

7. How do I ensure my portfolio website is secure?

Look for website builders that offer SSL certificates or other ways to enhance website security. Additionally, avoid using public Wi-Fi or unencrypted networks to ensure security.


In conclusion, selecting the right website builder is crucial to create an effective and engaging portfolio website. While each website builder on our list provides unique features and benefits, it’s essential to consider factors such as budget, customizability, and e-commerce features. By taking the time to research each platform, you’ll be able to choose the best builder to showcase your work to the world.

We hope this article has helped guide you towards building the website of your dreams!

Remember, the success of your portfolio website depends on how you use it as a marketing tool to promote your work. Ensure that you maintain and update your website regularly and direct clients to it.

If you have any questions, drop them in the comments section below, and we’ll be glad to help!


The information provided in this article is for informational purposes only, and we do not endorse any of the website builders mentioned in this article. We recommend that you research and choose a website builder that best fits your needs after considering our suggestions and the information provided in this article.

Find the best website builders by reading the article at best portfolio website builders. Learn about the features and benefits of different platforms to help you choose the right one for your needs.